AI Warmup & Deliverability

Inbox first, every mailbox, every day

Free email warmup trades real-looking mail with a pool of mailboxes, AI can write every warmup email new on paid plans, a health score watches each mailbox, and campaigns step away the moment one slips.

100 free credits when you sign upNo card required

  • Free, unlimited email warmup for every mailbox
  • 21 days from a new mailbox to warmed up
  • Health that pauses campaigns, not warmup

AI Warmup & Deliverability at a glance

AI Warmup & DeliverabilityAt a glanceLive in the app
email warmup, unlimited for every mailbox
Free
email warmup, unlimited for every mailbox
from a new mailbox to warmed up
21 days
from a new mailbox to warmed up
rolling window, so health can recover
14 days
rolling window, so health can recover
default health limit before campaigns pause
90
default health limit before campaigns pause

AI Warmup

Every warmup email, written new by AI

Switch it on for a mailbox and each warmup send gets a fresh, natural email about what your company really talks about, checked for spam words before it goes.

  • From Train the AI writer

    Answer the questions once on the AI Warmup page and save them for every email account. Any account can still change its own.

  • Different every time, then checked

    A new subject, topic and length for each send, never one the mailbox sent before. Emails with spam words, links, capitals or too many exclamation marks are rewritten or not used.

  • Paid plans, 1 credit per email

    None with your own AI model. Warmup itself stays free and unlimited, and if credits run out it keeps sending its usual emails.

Features

Deliverability you can see, not hope for

Warm, write, watch, check, react. Each one is a page in the app.

Warm

A pool of mailboxes that talk to each other

Your mailboxes send to and reply to mailboxes in the warmup pool. Anything that lands in spam is moved to the inbox, marked read and answered, which teaches providers that your mail is wanted.

  • Weekdays only, if you prefer
  • Reply rate up to 45%
  • Received warmup emails are cleaned up afterwards

Write

Or keep a set of warmup emails you chose

Prefer emails you can read first? On paid plans, answer a few questions and pick how many, and the AI writer drafts a set about the things you really email about, at 1 credit per email. Or write your own, or mix them with the built-in library.

  • Built-in library of thousands of varied emails
  • Your own emails, short and without links
  • A warmup tag you choose

Watch

Health that pauses campaigns, not warmup

Health starts at 100 and loses a point for each warmup email that lands in spam over the last 14 days, plus a penalty when campaign bounces climb. Below your limit, campaigns stop using the mailbox. Warmup keeps going until it recovers.

  • Limit from 70 to 100, 90 by default
  • Resume automatically, or by hand
  • The reason is shown on the mailbox and the campaign

Check

Domains checked before you send

MX, SPF, DKIM, DMARC and blocklists for every sending domain, with the exact record to add when one is missing. Re-check all with one button.

  • Duplicate SPF or DMARC records flagged
  • Custom tracking domain
  • Request removal from a blocklist

React

Placement by provider, from real engagement

Inbox placement compares how many people still engage at Google, Microsoft, Yahoo and others against each provider's own baseline. When one collapses, it tells you what to do.

  • No seed lists to maintain
  • Changes inside normal noise are marked as such
  • Act on it with a provider routing rule
GoogleMicrosoft 365Yahooand every other provider

Health score

The health score, with nothing hidden

100 minus spam landings minus bounce penalty equals health.

Spam landings

One point for each warmup email that landed in spam in the last 14 days. Old landings drop out, so a mailbox can recover.

Bounce penalty

From campaign bounces, once a mailbox has sent 50 emails.
Bounce penalty by bounce rate
Bounce ratePoints off
Up to 1%0
1 to 5%rises to 25
5 to 10%25, rising to 60
10% and over60, the cap

Example: 2 warmup emails in spam and 0.5% bounces gives a health of 98.

What changes

Mailbox checks that run themselves.

Before and with ZicReach

Before
A weekly spreadsheet of mailbox checks
With ZicReach
Health limits that act on their own

Capabilities

Every check, every limit

AI Warmup

5
  • Daily warmup emails20 recommended, up to 50, with a daily increase of a set percent.
  • ReadinessNot warmed up yet, Warming up, Almost warmed up, Warmed up, with the day out of 21.
  • ContentBuilt-in library, your own emails, or both, or a set written by AI from your answers on paid plans, at 1 credit per email.
  • Write every warmup email with AIPaid plans: each send written new from Train the AI writer and checked for spam words, 1 credit per email, none with your own AI model.
  • Spam rescueWarmup mail found in spam is moved to the inbox, marked read and replied to.

Health

3
  • Health score100 minus spam landings over 14 days, minus a bounce penalty up to 60.
  • Mailbox protectionPause campaign sending below a limit you set, warmup keeps running.
  • Bounce handlingA rejected address is marked bounced in every campaign and suppressed, without blaming the mailbox.

Domains

3
  • RecordsMX, SPF, DKIM and DMARC as Pass, Warning or Missing, with the fix.
  • BlocklistsClean, Listed or Unavailable for each list, with a removal request.
  • Tracking domainA custom domain for links when tracking is on.

Placement

2
  • By mailbox providerSends, engaged now, the provider's baseline and the change.
  • What to doA plain next step when a provider falls well under its baseline.

FAQ

Questions, answered

The six things people ask us most, in short answers.

Does warmup cost credits?

Sending warmup does not. Email warmup is free and unlimited on every plan, the free plan included. On paid plans, Write every warmup email with AI writes each warmup email new from your company details for 1 credit per AI written warmup email, and sending them stays free. If credits run out, warmup keeps sending its usual emails. Other credits are spent on campaign email, AI writing, ZicAgent on our model and contact data.

How long until a mailbox is ready?

Three weeks. It shows as Warming up from day 7, Almost warmed up from day 10 and Warmed up from day 21.

How is health calculated?

100 minus one point per warmup email that landed in spam in the last 14 days, minus a bounce penalty that starts above 1% bounces and is capped at 60.

What happens when health drops?

Below your limit (90 by default, 70 at the lowest) campaigns stop sending from that mailbox. Warmup continues, and sending resumes on its own above 90 unless you chose to resume by hand.

Do I need seed lists for placement?

No. Placement is read from engagement: who is still opening and replying at each provider, against that provider's usual level.

Do I set up SPF, DKIM and DMARC myself?

You add the records where your domain is hosted, and ZicReach tells you exactly what to add. Domain checks mark each record Pass, Warning or Missing, with the value that fixes it.

Warm your first mailbox tonight.

Start with 100 free credits, connect a mailbox and switch warmup on. Email warmup is free and unlimited.

100 free credits when you sign upNo card requiredPlans from $49 a month

100free credits on every new account, no card required